The name ‘HapCo.farm‘ is a composition of ‘happy’ and ‘cow’, which reflects the vision behind the concept. It’s a management concept for dairy farms, based on the view that a livestock farm simply works better when the animals are physically and mentally healthy. The concept takes a number of physiological and ethological needs of dairy cattle into account, such as adequate rest, custom cubicles in a freestall and sufficient exercise. These aspects are integrated into a realizable and profitable corporate structure. The main focus of this concept is the use of small production groups and the intensive survey of the animals.